The American Association for Justice (AAJ®) is seeking a Marketing Copywriter for its Marketing department. AAJ seeks to promote a fair and effective civil justice system—and to support the work of attorneys in their efforts to ensure that any person who is injured by the misconduct or negligence of others can obtain justice in America’s courtrooms, even when taking on the most powerful interests.
This position reports to the Marketing Director and will be the primary communicator of AAJ information from the CEO and association leadership to association members as well as to prospective members. This is a fast-paced job that requires hustle, quick synthesis of material (much of it related to federal legislation), and adherence to tight deadlines.
The Marketing Copywriter will develop strategic member communications by: • Interfacing with staff from all departments to assess information, programs, benefits and develop content (i.e., email, magazine columns, creative marketing copy) to promote AAJ products and services. • Ensuring effective and consistent AAJ messaging and coordination among all AAJ departments. • Improving AAJ member outreach, including more effective use of the website, email communications, and leadership/officer presentations.
Responsibilities include: • Writes talking points, speeches, presentation scripts, and executive communications to members and potential members; creates “the voice” of AAJ officers. • Serves as primary writer of CEO messages to AAJ membership; writes, and can edit, outbound member communications and additional products including messages from the president and selected departments. • Project management: works with teams to design marketing and communications plans and programs to enhance member recruitment and retention. • Provides internal and external consistency of AAJ messaging, as well as editorial guidance on style and messaging for member communications. • Conducts research to determine effectiveness of current communications tools and messaging and perceived value of current member services. • Oversees maintenance, development, and content creation for TrialLawyersCare.org; serves as the Trial Lawyers Care Committee staff liaison; is the main driver for member engagement on volunteer/community service issues for the association.
Minimum Qualifications: • Superior oral and writing skills; strong work ethic and entrepreneurial spirit. • Seasoned communications professional with at least 5 years of experience in communications/writing, preferably at a trade or membership organization. • Demonstrated experience in developing successful membership-focused messages. • Strong knowledge and application of online communications strategies and tactics, and social media tools and best practices. • Collaborative ability capable of developing relationships with staff across department lines; ability to lead meetings and teams. • Independent, ability to manage/prioritize multiple tasks, proactively manage numerous projects, and prioritize competing timelines; demonstrate a problem solving/ solution-oriented approach. • Ability and willingness to work, on occasion, outside of “traditional” work hours, to meet deadlines.
AAJ offers competitive salaries and excellent benefits. Plus, we’re across from the Verizon Center, a block from the Shakespeare Theatre Company, near museums, food trucks, cool shops on F street, independent coffee shops, a movie theater, and bowling alley.
Please email cover letter, salary requirements and resume to: firstname.lastname@example.org. EOE.
No phone calls please.
About American Association for Justice
The American Association for Justice, formerly the Association of Trial Lawyers of America (ATLA®), provides trial attorneys with information, professional support and a nationwide network that enables them to most effectively and expertly represent clients. The mission of the American Association for Justice is to promote a fair and effective justice system—and to support the work of attorneys in their efforts to ensure that any person who is injured by the misconduct or negligence of others can obtain justice in America’s courtrooms, even when taking on the most powerful interests.